- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the non-alcoholic beverages market in Tanzania
Explore in-depth insights into the non-alcoholic beverages market in Tanzania, drawn from real consumer data. This market report analyzes key consumption trends, top non-alcoholic beverages brands, packaging preferences, and shopper behaviour within the non-alcoholic beverages category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the non-alcoholic beverages landscape in Tanzania.
Here is the type of information included in this report:
- A total of 1,012 non-alcoholic beverages products (SKUs) have been scanned by consumers in Tanzania, providing a comprehensive view of the category
- These products span 324 different non-alcoholic beverages brands
- The most common pack size in the non-alcoholic beverages category is 0.3 l, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 50,275 new unique product entries have been recorded in the non-alcoholic beverages category
- Azam is currently the most scanned non-alcoholic beverages brand in Tanzania
Report on the non-alcoholic beverages category in Tanzania
A comprehensive report is available upon request.

Related non-alcoholic beverages categories
- Beverages
- Alcoholic Beverages
- Bottled Water
- Carbonated Soft Drinks
- Coffee
- Energy Drinks
- Flavoured Powder Drinks
- Juices
- Tea
Regions in Tanzania covered in the report
- Arusha
- Dar es Salaam
- Dodoma
- Geita
- Iringa
- Kagera
- Katavi
- Kigoma
- Kilimanjaro
- Lindi
- Manyara
- Mara
- Mbeya
- Morogoro
- Mtwara
- Mwanza
- Njombe
- Pemba North
- Pemba South
- Pwani
- Rukwa
- Ruvuma
- Shinyanga
- Simiyu
- Singida
- Tabora
- Tanga
- Zanzibar North
- Zanzibar South and Central
- Zanzibar West
Other types of non-alcoholic beverages insights available
- Top non-alcoholic beverages products in Tanzania overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of non-alcoholic beverages brands in Tanzania by demographics
- Non-Alcoholic Beverages brand shopper profile
- Average consumer rating per non-alcoholic beverages product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual non-alcoholic beverages products consumers in Tanzania are purchasing and consuming.
Online panel members from Tanzania scan non-alcoholic beverages products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the non-alcoholic beverages sector in Tanzania, get in touch on contact@sagaciresearch.com or click below.