- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the liqueurs market in Ghana
Explore in-depth insights into the liqueurs market in Ghana, drawn from real consumer data. This market report analyzes key consumption trends, top liqueurs brands, packaging preferences, and shopper behaviour within the liqueurs category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the liqueurs landscape in Ghana.
Here is the type of information included in this report:
- A total of 79 liqueurs products (SKUs) have been scanned by consumers in Ghana, providing a comprehensive view of the category
- These products span 48 different liqueurs brands
- The most common pack size in the liqueurs category is 0.05 l, with the Sachet format being the most frequently used
- In the past 12 months, 1,923 new unique product entries have been recorded in the liqueurs category
- Alomo is currently the most scanned liqueurs brand in Ghana
Report on the liqueurs category in Ghana
A comprehensive report is available upon request.
Related liqueurs categories
- Spirits
- Brandy and Cognac
- Gin
- Rum
- Tequila and Mezcal
- Vodka
- Whisky
Regions in Ghana covered in the report
- Ashanti
- Brong Ahafo
- Central
- Eastern
- Greater Accra
- Northern
- Upper East
- Upper West
- Volta
- Western
Other types of liqueurs insights available
- Top liqueurs products in Ghana overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of liqueurs brands in Ghana by demographics
- Liqueurs brand shopper profile
- Average consumer rating per liqueurs product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual liqueurs products consumers in Ghana are purchasing and consuming.
Online panel members from Ghana scan liqueurs products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the liqueurs sector in Ghana, get in touch on contact@sagaciresearch.com or click below.
