- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the instant noodles market in Kenya
Explore in-depth insights into the instant noodles market in Kenya, drawn from real consumer data. This market report analyzes key consumption trends, top instant noodles brands, packaging preferences, and shopper behaviour within the instant noodles category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the instant noodles landscape in Kenya.
Here is the type of information included in this report:
- A total of 83 instant noodles products (SKUs) have been scanned by consumers in Kenya, providing a comprehensive view of the category
- These products span 16 different instant noodles brands
- The most common pack size in the instant noodles category is 0.12 kg, with the Sachet format being the most frequently used
- In the past 12 months, 5,980 new unique product entries have been recorded in the instant noodles category
- Indomie is currently the most scanned instant noodles brand in Kenya
Report on the instant noodles category in Kenya
A comprehensive report is available upon request.
Related instant noodles categories
- Rice, Pasta and Noodles
- Couscous
- Pasta
- Rice
Regions in Kenya covered in the report
- Baringo
- Bomet
- Bungoma
- Busia
- Elgeyo-Marakwet
- Embu
- Garissa
- Homa Bay
- Isiolo
- Kajiado
- Kakamega
- Kericho
- Kiambu
- Kilifi
- Kirinyaga
- Kisii
- Kisumu
- Kitui
- Kwale
- Laikipia
- Lamu
- Machakos
- Makueni
- Mandera
- Marsabit
- Meru
- Migori
- Mombasa
- Murang’a
- Nairobi
- Nakuru
- Nandi
- Narok
- Nyamira
- Nyandarua
- Nyeri
- Samburu
- Siaya
- Taita Taveta
- Tana River
- Tharaka-Nithi
- Trans Nzoia
- Turkana
- Uasin Gishu
- Vihiga
- Wajir
- West Pokot
Other types of instant noodles insights available
- Top instant noodles products in Kenya overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of instant noodles brands in Kenya by demographics
- Instant Noodles brand shopper profile
- Average consumer rating per instant noodles product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual instant noodles products consumers in Kenya are purchasing and consuming.
Online panel members from Kenya scan instant noodles products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the instant noodles sector in Kenya, get in touch on contact@sagaciresearch.com or click below.
