- 18/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the edible oils market in Morocco
Explore in-depth insights into the edible oils market in Morocco, drawn from real consumer data. This market report analyzes key consumption trends, top edible oils brands, packaging preferences, and shopper behaviour within the edible oils category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the edible oils landscape in Morocco.
Here is the type of information included in this report:
- A total of 76 edible oils products (SKUs) have been scanned by consumers in Morocco, providing a comprehensive view of the category
- These products span 34 different edible oils brands
- The most common pack size in the edible oils category is 1 l, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 5,146 new unique product entries have been recorded in the edible oils category
- Lio is currently the most scanned edible oils brand in Morocco
Report on the edible oils category in Morocco
A comprehensive report is available upon request.

Related edible oils categories
- Packaged Food
- Biscuits
- Bread, Flour, Pastries and Baking Ingredients
- Confectionery
- Dry Foods
- Family Cereals
- Frozen Foods
- Nuts, Seeds and Dry Fruits
- Rice, Pasta and Noodles
- Salty Snacks
- Sauces, Dressings and Condiments
- Spreads, Jams and Honey
Regions in Morocco covered in the report
- Boujdour
- Chaouia – Ouardigha
- Doukkala – Abda
- Es Semara
- Fès – Boulemane
- Gharb – Chrarda – Béni Hssen
- Grand Casablanca
- Guelmim – Es-Semara
- Laayoune
- Laâyoune – Boujdour – Sakia El Hamra
- Marrakech – Tensift – Al Haouz
- Meknès – Tafilalet
- Oriental
- Oued el Dahab
- Rabat – Salé – Zemmour – Zaer
- Souss – Massa – Draâ
- Tadla – Azilal
- Tanger – Tétouan
- Taza – Al Hoceima – Taounate
Other types of edible oils insights available
- Top edible oils products in Morocco overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of edible oils brands in Morocco by demographics
- Edible oils brand shopper profile
- Average consumer rating per edible oils product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual edible oils products consumers in Morocco are purchasing and consuming.
Online panel members from Morocco scan edible oils products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the edible oils sector in Morocco, get in touch on contact@sagaciresearch.com or click below.