Dairy market in Ghana

Detailed insights on the dairy market in Ghana

Explore in-depth insights into the dairy market in Ghana, drawn from real consumer data. This market report analyzes key consumption trends, top dairy brands, packaging preferences, and shopper behaviour within the dairy category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the dairy landscape in Ghana.

Here is the type of information included in this report:

  • A total of 691 dairy products (SKUs) have been scanned by consumers in Ghana, providing a comprehensive view of the category
  • These products span 246 different dairy brands
  • The most common pack size in the dairy category is 0.15 kg, with the Sachet format being the most frequently used
  • In the past 12 months, 20,905 new unique product entries have been recorded in the dairy category
  • Ideal is currently the most scanned dairy brand in Ghana

Report on the dairy category in Ghana

A comprehensive report is available upon request.

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Related dairy categories

  • Food & Drinks
    • Baby Food
    • Beverages
    • Canned and Preserved Foods
    • Packaged Food
  • Butter
  • Cheese
  • Condensed and Evaporated milk
  • Cream
  • Dairy Desserts
  • Ice Cream
  • Margarine
  • Milk
  • Powder Milk
  • Yoghurt and Sour Milk

Regions in Ghana covered in the report

  • Ashanti
  • Brong Ahafo
  • Central
  • Eastern
  • Greater Accra
  • Northern
  • Upper East
  • Upper West
  • Volta
  • Western

Other types of dairy insights available

  • Top dairy products in Ghana overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of dairy brands in Ghana by demographics
  • Dairy brand shopper profile
  • Average consumer rating per dairy product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual dairy products consumers in Ghana are purchasing and consuming.

Online panel members from Ghana scan dairy products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the dairy sector in Ghana, get in touch on contact@sagaciresearch.com or click below.