Bread market in Senegal

Detailed insights on the bread market in Senegal

Explore in-depth insights into the bread market in Senegal, drawn from real consumer data. This market report analyzes key consumption trends, top bread brands, packaging preferences, and shopper behaviour within the bread category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the bread landscape in Senegal.

Here is the type of information included in this report:

  • A total of 29 bread products (SKUs) have been scanned by consumers in Senegal, providing a comprehensive view of the category
  • These products span 25 different bread brands
  • The most common pack size in the bread category is 0.01 kg, with the Sachet format being the most frequently used
  • In the past 12 months, 629 new unique product entries have been recorded in the bread category
  • Auchan is currently the most scanned bread brand in Senegal

Report on the bread category in Senegal

A comprehensive report is available upon request.

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Related bread categories

  • Bread, Flour, Pastries and Baking Ingredients
    • Baking Powder
    • Flour
    • Sodium Bicarbonate
    • Sugar and Sweeteners

Regions in Senegal covered in the report

  • Dakar
  • Diourbel
  • Fatick
  • Kaffrine
  • Kaolack
  • Kolda
  • Kédougou
  • Louga
  • Matam
  • Saint-Louis
  • Sédhiou
  • Tambacounda
  • Thiès
  • Ziguinchor

Other types of bread insights available

  • Top bread products in Senegal overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of bread brands in Senegal by demographics
  • Bread brand shopper profile
  • Average consumer rating per bread product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual bread products consumers in Senegal are purchasing and consuming.

Online panel members from Senegal scan bread products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the bread sector in Senegal, get in touch on contact@sagaciresearch.com or click below.