- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the bouillon market in Madagascar
Explore in-depth insights into the bouillon market in Madagascar, drawn from real consumer data. This market report analyzes key consumption trends, top bouillon brands, packaging preferences, and shopper behaviour within the bouillon category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the bouillon landscape in Madagascar.
Here is the type of information included in this report:
- A total of 31 bouillon products (SKUs) have been scanned by consumers in Madagascar, providing a comprehensive view of the category
- These products span 18 different bouillon brands
- The most common pack size in the bouillon category is 0.012 kg, with the Paper box format being the most frequently used
- In the past 12 months, 686 new unique product entries have been recorded in the bouillon category
- Triumph is currently the most scanned bouillon brand in Madagascar
Report on the bouillon category in Madagascar
A comprehensive report is available upon request.

Related bouillon categories
- Seasoning
- Herbs and Spices
- Salt
- Vinegar
Regions in Madagascar covered in the report
- Antananarivo
- Antsiranana
- Fianarantsoa
- Mahajanga
- Toamasina
- Toliary
Other types of bouillon insights available
- Top bouillon products in Madagascar overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of bouillon brands in Madagascar by demographics
- Bouillon brand shopper profile
- Average consumer rating per bouillon product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual bouillon products consumers in Madagascar are purchasing and consuming.
Online panel members from Madagascar scan bouillon products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the bouillon sector in Madagascar, get in touch on contact@sagaciresearch.com or click below.