Baby Food market in Zambia

Detailed insights on the baby food market in Zambia

Explore in-depth insights into the baby food market in Zambia, drawn from real consumer data. This market report analyzes key consumption trends, top baby food brands, packaging preferences, and shopper behaviour within the baby food category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the baby food landscape in Zambia.

Here is the type of information included in this report:

  • A total of 152 baby food products (SKUs) have been scanned by consumers in Zambia, providing a comprehensive view of the category
  • These products span 45 different baby food brands
  • The most common pack size in the baby food category is 0.25 kg, with the Paper box format being the most frequently used
  • In the past 12 months, 4,966 new unique product entries have been recorded in the baby food category
  • D’Lite is currently the most scanned baby food brand in Zambia

Report on the baby food category in Zambia

A comprehensive report is available upon request.

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Related baby food categories

  • Food & Drinks
    • Beverages
    • Canned and Preserved Foods
    • Dairy
    • Packaged Food
  • Infant Cereals
  • Milk Formula
  • Pureed Baby Food

Regions in Zambia covered in the report

  • Central
  • Copperbelt
  • Eastern
  • Luapula
  • Lusaka
  • Muchinga
  • North-Western
  • Northern
  • Southern
  • Western

Other types of baby food insights available

  • Top baby food products in Zambia overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of baby food brands in Zambia by demographics
  • Baby Food brand shopper profile
  • Average consumer rating per baby food product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual baby food products consumers in Zambia are purchasing and consuming.

Online panel members from Zambia scan baby food products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the baby food sector in Zambia, get in touch on contact@sagaciresearch.com or click below.