- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the alcoholic beverages market in Congo
Explore in-depth insights into the alcoholic beverages market in Congo, drawn from real consumer data. This market report analyzes key consumption trends, top alcoholic beverages brands, packaging preferences, and shopper behaviour within the alcoholic beverages category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the alcoholic beverages landscape in Congo.
Here is the type of information included in this report:
- A total of 634 alcoholic beverages products (SKUs) have been scanned by consumers in Congo, providing a comprehensive view of the category
- These products span 302 different alcoholic beverages brands
- The most common pack size in the alcoholic beverages category is 0.75 l, with the Glass Bottle format being the most frequently used
- In the past 12 months, 7,983 new unique product entries have been recorded in the alcoholic beverages category
- Beaufort is currently the most scanned alcoholic beverages brand in Congo
Report on the alcoholic beverages category in Congo
A comprehensive report is available upon request.
Related alcoholic beverages categories
- Beverages
- Non-Alcoholic Beverages
- Beer
- Brandy and Cognac
- Gin
- Liqueurs
- Ready to Drink Beverages
- Rum
- Spirits
- Tequila and Mezcal
- Vodka
- Whisky
- Wine & Champagne
Regions in Congo covered in the report
- Bouenza
- Brazzaville
- Cuvette
- Cuvette-Ouest
- Kouilou
- Likouala
- Lékoumou
- Niari
- Plateaux
- Pointe Noire
- Pool
- Sangha
Other types of alcoholic beverages insights available
- Top alcoholic beverages products in Congo overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of alcoholic beverages brands in Congo by demographics
- Alcoholic Beverages brand shopper profile
- Average consumer rating per alcoholic beverages product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual alcoholic beverages products consumers in Congo are purchasing and consuming.
Online panel members from Congo scan alcoholic beverages products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the alcoholic beverages sector in Congo, get in touch on contact@sagaciresearch.com or click below.
