- 18/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the consumer appliances & electronics market in Tanzania
Explore in-depth insights into the consumer appliances & electronics market in Tanzania, drawn from real consumer data. This market report analyzes key consumption trends, top consumer appliances & electronics brands, packaging preferences, and shopper behaviour within the consumer appliances & electronics category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the consumer appliances & electronics landscape in Tanzania.
Here is the type of information included in this report:
- A total of 383 consumer appliances & electronics products (SKUs) have been scanned by consumers in Tanzania, providing a comprehensive view of the category
- These products span 159 different consumer appliances & electronics brands
- The most common pack size in the consumer appliances & electronics category is 1 kg, with the Paper box format being the most frequently used
- In the past 12 months, 2,482 new unique product entries have been recorded in the consumer appliances & electronics category
- Oraimo is currently the most scanned consumer appliances & electronics brand in Tanzania
Report on the consumer appliances & electronics category in Tanzania
A comprehensive report is available upon request.
Related consumer appliances & electronics categories
Regions in Tanzania covered in the report
- Arusha
- Dar es Salaam
- Dodoma
- Geita
- Iringa
- Kagera
- Katavi
- Kigoma
- Kilimanjaro
- Lindi
- Manyara
- Mara
- Mbeya
- Morogoro
- Mtwara
- Mwanza
- Njombe
- Pemba North
- Pemba South
- Pwani
- Rukwa
- Ruvuma
- Shinyanga
- Simiyu
- Singida
- Tabora
- Tanga
- Zanzibar North
- Zanzibar South and Central
- Zanzibar West
Other types of consumer appliances & electronics insights available
- Top consumer appliances & electronics products in Tanzania overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of consumer appliances & electronics brands in Tanzania by demographics
- Consumer appliances & Electronics brand shopper profile
- Average consumer rating per consumer appliances & electronics product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual consumer appliances & electronics products consumers in Tanzania are purchasing and consuming.
Online panel members from Tanzania scan consumer appliances & electronics products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the consumer appliances & electronics sector in Tanzania, get in touch on contact@sagaciresearch.com or click below.
