- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the styling agents and gel market in Ghana
Explore in-depth insights into the styling agents and gel market in Ghana, drawn from real consumer data. This market report analyzes key consumption trends, top styling agents and gel brands, packaging preferences, and shopper behaviour within the styling agents and gel category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the styling agents and gel landscape in Ghana.
Here is the type of information included in this report:
- A total of 233 styling agents and gel products (SKUs) have been scanned by consumers in Ghana, providing a comprehensive view of the category
- These products span 103 different styling agents and gel brands
- The most common pack size in the styling agents and gel category is 0.1 l, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 4,608 new unique product entries have been recorded in the styling agents and gel category
- Maxim is currently the most scanned styling agents and gel brand in Ghana
Report on the styling agents and gel category in Ghana
A comprehensive report is available upon request.

Related styling agents and gel categories
- Hair Care
- 2-in-1 Products
- Colourants
- Hair Food and Conditioners
- Hair extensions
- Hair sheen spray
- Perms and Relaxers
- Shampoos
Regions in Ghana covered in the report
- Ashanti
- Brong Ahafo
- Central
- Eastern
- Greater Accra
- Northern
- Upper East
- Upper West
- Volta
- Western
Other types of styling agents and gel insights available
- Top styling agents and gel products in Ghana overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of styling agents and gel brands in Ghana by demographics
- Styling Agents and Gel brand shopper profile
- Average consumer rating per styling agents and gel product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual styling agents and gel products consumers in Ghana are purchasing and consuming.
Online panel members from Ghana scan styling agents and gel products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the styling agents and gel sector in Ghana, get in touch on contact@sagaciresearch.com or click below.