- 29/01/2026
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the oral care market in Ethiopia
Explore in-depth insights into the oral care market in Ethiopia, drawn from real consumer data. This market report analyzes key consumption trends, top oral care brands, packaging preferences, and shopper behaviour within the oral care category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the oral care landscape in Ethiopia.
Here is the type of information included in this report:
- A total of 75 oral care products (SKUs) have been scanned by consumers in Ethiopia, providing a comprehensive view of the category
- These products span 25 different oral care brands
- The most common pack size in the oral care category is 60 g, with the Paper box format being the most frequently used
- In the past 12 months, 1,169 new unique product entries have been recorded in the oral care category
- Signal is currently the most scanned oral care brand in Ethiopia
Report on the oral care category in Ethiopia
Order your report today to access a comprehensive picture of this category and identify growth opportunities.
Related oral care categories
- Beauty and Personal Care
- Baby Care
- Cosmetics and Beauty
- Hair Care
- Personal care
- Skin Care
- Tissue and Hygiene
- Dental Floss
- Mouthwashes
- Toothbrushes
- Toothpaste
Regions in Ethiopia covered in the report
- Addis Abeba
- Afar
- Amhara
- Benshangul-Gumaz
- Dire Dawa
- Gambela Peoples
- Harari People
- Oromia
- Somali
- Southern Nations, Nationalities and Peoples
- Tigray
Other types of oral care insights available
- Top oral care products in Ethiopia overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of oral care brands in Ethiopia by demographics
- Oral Care brand shopper profile
- Average consumer rating per oral care product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual oral care products consumers in Ethiopia are purchasing and consuming.
Online panel members from Ethiopia scan oral care products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the oral care sector in Ethiopia, get in touch on contact@sagaciresearch.com or click below.
