- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the make-up / colour cosmetics market in Nigeria
Explore in-depth insights into the make-up / colour cosmetics market in Nigeria, drawn from real consumer data. This market report analyzes key consumption trends, top make-up / colour cosmetics brands, packaging preferences, and shopper behaviour within the make-up / colour cosmetics category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the make-up / colour cosmetics landscape in Nigeria.
Here is the type of information included in this report:
- A total of 271 make-up / colour cosmetics products (SKUs) have been scanned by consumers in Nigeria, providing a comprehensive view of the category
- These products span 140 different make-up / colour cosmetics brands
- The most common pack size in the make-up / colour cosmetics category is 0.018 kg, with the Plastic Bottle format being the most frequently used
- In the past 12 months, 4,951 new unique product entries have been recorded in the make-up / colour cosmetics category
- Romantic May is currently the most scanned make-up / colour cosmetics brand in Nigeria
Report on the make-up / colour cosmetics category in Nigeria
A comprehensive report is available upon request.
Related make-up / colour cosmetics categories
- Cosmetics and Beauty
- Fragrances
- Eye Make-Up
- Facial Make-Up
- Lip Products
- Nail Products
Regions in Nigeria covered in the report
- Abia
- Adamawa
- Akwa Ibom
- Anambra
- Bauchi
- Bayelsa
- Benue
- Borno
- Cross River
- Delta
- Ebonyi
- Edo
- Ekiti
- Enugu
- Federal Capital Territory
- Gombe
- Imo
- Jigawa
- Kaduna
- Kano
- Katsina
- Kebbi
- Kogi
- Kwara
- Lagos
- Nassarawa
- Niger
- Ogun
- Ondo
- Osun
- Oyo
- Plateau
- Rivers
- Sokoto
- Taraba
- Yobe
- Zamfara
Other types of make-up / colour cosmetics insights available
- Top make-up / colour cosmetics products in Nigeria overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of make-up / colour cosmetics brands in Nigeria by demographics
- Make-Up / Colour Cosmetics brand shopper profile
- Average consumer rating per make-up / colour cosmetics product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual make-up / colour cosmetics products consumers in Nigeria are purchasing and consuming.
Online panel members from Nigeria scan make-up / colour cosmetics products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the make-up / colour cosmetics sector in Nigeria, get in touch on contact@sagaciresearch.com or click below.
