Hygiene market in Egypt

Detailed insights on the hygiene market in Egypt

Explore in-depth insights into the hygiene market in Egypt, drawn from real consumer data. This market report analyzes key consumption trends, top hygiene brands, packaging preferences, and shopper behaviour within the hygiene category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the hygiene landscape in Egypt.

Here is the type of information included in this report:

• A total of 253 hygiene products (SKUs) have been scanned by consumers in Egypt, providing a comprehensive view of the category
• These products span 101 different hygiene brands
• The most common pack size in the hygiene category is 3e-05 units, with the Paper box format being the most frequently used
• In the past 12 months, 5,566 new unique product entries have been recorded in the hygiene category
• Total Clean is currently the most scanned hygiene brand in Egypt

Report on the hygiene category in Egypt

A comprehensive report is available upon request.

Related hygiene categories

• Tissue and Hygiene
  • Tissue
• Cotton Buds
• Sanitary Protection
• Wipes

Regions in Egypt covered in the report

• Ad Daqahliyah
• Al Bahr al Ahmar
• Al Buhayrah
• Al Fayyum
• Al Gharbiyah
• Al Iskandariyah
• Al Isma`iliyah
• Al Jizah
• Al Minufiyah
• Al Minya
• Al Qahirah
• Al Qalyubiyah
• Al Uqsur
• Al Wadi al Jadid
• As Suways
• Ash Sharqiyah
• Aswan
• Asyut
• Bani Suwayf
• Bur Sa`id
• Dumyat
• Janub Sina’
• Kafr ash Shaykh
• Matrouh
• Qina
• Shamal Sina’
• Suhaj

Other types of hygiene insights available

• Top hygiene products in Egypt overview (brand, format, size in units, price, etc)
• Share of products by demographics (gender, age, SEC, regions) evolution
• Share of hygiene brands in Egypt by demographics
• Hygiene brand shopper profile
• Average consumer rating per hygiene product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual hygiene products consumers in Egypt are purchasing and consuming.

Online panel members from Egypt scan hygiene products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the hygiene sector in Egypt, get in touch on contact@sagaciresearch.com or click below.

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