Hygiene market in Congo

Detailed insights on the hygiene market in Congo

Explore in-depth insights into the hygiene market in Congo, drawn from real consumer data. This market report analyzes key consumption trends, top hygiene brands, packaging preferences, and shopper behaviour within the hygiene category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the hygiene landscape in Congo.

Here is the type of information included in this report:

  • A total of 92 hygiene products (SKUs) have been scanned by consumers in Congo, providing a comprehensive view of the category
  • These products span 57 different hygiene brands
  • The most common pack size in the hygiene category is 80 units, with the Sachet format being the most frequently used
  • In the past 12 months, 697 new unique product entries have been recorded in the hygiene category
  • Baby Soft is currently the most scanned hygiene brand in Congo

Report on the hygiene category in Congo

A comprehensive report is available upon request.

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Related hygiene categories

  • Tissue and Hygiene
    • Tissue
  • Cotton Buds
  • Sanitary Protection
  • Wipes

Regions in Congo covered in the report

  • Bouenza
  • Brazzaville
  • Cuvette
  • Cuvette-Ouest
  • Kouilou
  • Likouala
  • Lékoumou
  • Niari
  • Plateaux
  • Pointe Noire
  • Pool
  • Sangha

Other types of hygiene insights available

  • Top hygiene products in Congo overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of hygiene brands in Congo by demographics
  • Hygiene brand shopper profile
  • Average consumer rating per hygiene product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual hygiene products consumers in Congo are purchasing and consuming.

Online panel members from Congo scan hygiene products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the hygiene sector in Congo, get in touch on contact@sagaciresearch.com or click below.