Hair extensions market in Kenya

Detailed insights on the hair extensions market in Kenya

Explore in-depth insights into the hair extensions market in Kenya, drawn from real consumer data. This market report analyzes key consumption trends, top hair extensions brands, packaging preferences, and shopper behaviour within the hair extensions category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the hair extensions landscape in Kenya.

Here is the type of information included in this report:

  • A total of 94 hair extensions products (SKUs) have been scanned by consumers in Kenya, providing a comprehensive view of the category
  • These products span 44 different hair extensions brands
  • The most common pack size in the hair extensions category is 1 kg, with the Plastic Wrap format being the most frequently used
  • In the past 12 months, 1,019 new unique product entries have been recorded in the hair extensions category
  • Angels is currently the most scanned hair extensions brand in Kenya

Report on the hair extensions category in Kenya

A comprehensive report is available upon request.

Report on the spirits market in Cameroon

Related hair extensions categories

  • Hair Care
    • 2-in-1 Products
    • Colourants
    • Hair Food and Conditioners
    • Hair sheen spray
    • Perms and Relaxers
    • Shampoos
    • Styling Agents and Gel

Regions in Kenya covered in the report

  • Baringo
  • Bomet
  • Bungoma
  • Busia
  • Elgeyo-Marakwet
  • Embu
  • Garissa
  • Homa Bay
  • Isiolo
  • Kajiado
  • Kakamega
  • Kericho
  • Kiambu
  • Kilifi
  • Kirinyaga
  • Kisii
  • Kisumu
  • Kitui
  • Kwale
  • Laikipia
  • Lamu
  • Machakos
  • Makueni
  • Mandera
  • Marsabit
  • Meru
  • Migori
  • Mombasa
  • Murang’a
  • Nairobi
  • Nakuru
  • Nandi
  • Narok
  • Nyamira
  • Nyandarua
  • Nyeri
  • Samburu
  • Siaya
  • Taita Taveta
  • Tana River
  • Tharaka-Nithi
  • Trans Nzoia
  • Turkana
  • Uasin Gishu
  • Vihiga
  • Wajir
  • West Pokot

Other types of hair extensions insights available

  • Top hair extensions products in Kenya overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of hair extensions brands in Kenya by demographics
  • Hair extensions brand shopper profile
  • Average consumer rating per hair extensions product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual hair extensions products consumers in Kenya are purchasing and consuming.

Online panel members from Kenya scan hair extensions products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the hair extensions sector in Kenya, get in touch on contact@sagaciresearch.com or click below.