Hair Care market in Congo

Detailed insights on the hair care market in Congo

Explore in-depth insights into the hair care market in Congo, drawn from real consumer data. This market report analyzes key consumption trends, top hair care brands, packaging preferences, and shopper behaviour within the hair care category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the hair care landscape in Congo.

Here is the type of information included in this report:

  • A total of 373 hair care products (SKUs) have been scanned by consumers in Congo, providing a comprehensive view of the category
  • These products span 179 different hair care brands
  • The most common pack size in the hair care category is 0.15 l, with the Plastic Bottle format being the most frequently used
  • In the past 12 months, 3,513 new unique product entries have been recorded in the hair care category
  • UB is currently the most scanned hair care brand in Congo

Report on the hair care category in Congo

A comprehensive report is available upon request.

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Related hair care categories

  • Beauty and Personal Care
    • Cosmetics and Beauty
    • Oral Care
    • Personal care
    • Skin Care
    • Tissue and Hygiene
  • Colourants
  • Hair Food and Conditioners
  • Hair extensions
  • Shampoos
  • Styling Agents and Gel

Regions in Congo covered in the report

  • Bouenza
  • Brazzaville
  • Cuvette
  • Cuvette-Ouest
  • Kouilou
  • Likouala
  • Lékoumou
  • Niari
  • Plateaux
  • Pointe Noire
  • Pool
  • Sangha

Other types of hair care insights available

  • Top hair care products in Congo overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of hair care brands in Congo by demographics
  • Hair Care brand shopper profile
  • Average consumer rating per hair care product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual hair care products consumers in Congo are purchasing and consuming.

Online panel members from Congo scan hair care products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the hair care sector in Congo, get in touch on contact@sagaciresearch.com or click below.