Deodorants market in South Africa

Detailed insights on the deodorants market in South Africa

Explore in-depth insights into the deodorants market in South Africa, drawn from real consumer data. This market report analyzes key consumption trends, top deodorants brands, packaging preferences, and shopper behaviour within the deodorants category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the deodorants landscape in South Africa.

Here is the type of information included in this report:

  • A total of 900 deodorants products (SKUs) have been scanned by consumers in South Africa, providing a comprehensive view of the category
  • These products span 109 different deodorants brands
  • The most common pack size in the deodorants category is 0.05 l, with the Plastic Bottle format being the most frequently used
  • In the past 12 months, 18,432 new unique product entries have been recorded in the deodorants category
  • Shield is currently the most scanned deodorants brand in South Africa

Report on the deodorants category in South Africa

A comprehensive report is available upon request.

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Related deodorants categories

  • Personal care
    • Bath and Shower
    • Depilatories
    • Men’s Shaving

Regions in South Africa covered in the report

  • Eastern Cape
  • Free State
  • Gauteng
  • KwaZulu-Natal
  • Limpopo
  • Mpumalanga
  • North West
  • Northern Cape
  • Western Cape

Other types of deodorants insights available

  • Top deodorants products in South Africa overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of deodorants brands in South Africa by demographics
  • Deodorants brand shopper profile
  • Average consumer rating per deodorants product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual deodorants products consumers in South Africa are purchasing and consuming.

Online panel members from South Africa scan deodorants products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the deodorants sector in South Africa, get in touch on contact@sagaciresearch.com or click below.