Bath and Shower market in Tanzania

Detailed insights on the bath and shower market in Tanzania

Explore in-depth insights into the bath and shower market in Tanzania, drawn from real consumer data. This market report analyzes key consumption trends, top bath and shower brands, packaging preferences, and shopper behaviour within the bath and shower category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the bath and shower landscape in Tanzania.

Here is the type of information included in this report:

  • A total of 555 bath and shower products (SKUs) have been scanned by consumers in Tanzania, providing a comprehensive view of the category
  • These products span 216 different bath and shower brands
  • The most common pack size in the bath and shower category is 0.08 kg, with the Paper box format being the most frequently used
  • In the past 12 months, 16,429 new unique product entries have been recorded in the bath and shower category
  • Dettol is currently the most scanned bath and shower brand in Tanzania

Report on the bath and shower category in Tanzania

A comprehensive report is available upon request.

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Related bath and shower categories

  • Personal care
    • Deodorants
    • Depilatories
    • Men’s Shaving
  • Bar Soap
  • Liquid Soap

Regions in Tanzania covered in the report

  • Arusha
  • Dar es Salaam
  • Dodoma
  • Geita
  • Iringa
  • Kagera
  • Katavi
  • Kigoma
  • Kilimanjaro
  • Lindi
  • Manyara
  • Mara
  • Mbeya
  • Morogoro
  • Mtwara
  • Mwanza
  • Njombe
  • Pemba North
  • Pemba South
  • Pwani
  • Rukwa
  • Ruvuma
  • Shinyanga
  • Simiyu
  • Singida
  • Tabora
  • Tanga
  • Zanzibar North
  • Zanzibar South and Central
  • Zanzibar West

Other types of bath and shower insights available

  • Top bath and shower products in Tanzania overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of bath and shower brands in Tanzania by demographics
  • Bath and Shower brand shopper profile
  • Average consumer rating per bath and shower product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual bath and shower products consumers in Tanzania are purchasing and consuming.

Online panel members from Tanzania scan bath and shower products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the bath and shower sector in Tanzania, get in touch on contact@sagaciresearch.com or click below.