- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the wipes market in Zimbabwe
Explore in-depth insights into the wipes market in Zimbabwe, drawn from real consumer data. This market report analyzes key consumption trends, top wipes brands, packaging preferences, and shopper behaviour within the wipes category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the wipes landscape in Zimbabwe.
Here is the type of information included in this report:
- A total of 67 wipes products (SKUs) have been scanned by consumers in Zimbabwe, providing a comprehensive view of the category
- These products span 40 different wipes brands
- The most common pack size in the wipes category is 80 units, with the Plastic Wrap format being the most frequently used
- In the past 12 months, 1,210 new unique product entries have been recorded in the wipes category
- Wipeout is currently the most scanned wipes brand in Zimbabwe
Report on the wipes category in Zimbabwe
A comprehensive report is available upon request.

Related wipes categories
- Hygiene
- Cotton Buds
- Sanitary Protection
Regions in Zimbabwe covered in the report
- Bulawayo
- Harare
- Manicaland
- Mashonaland Central
- Mashonaland East
- Mashonaland West
- Masvingo
- Matabeleland North
- Matabeleland South
- Midlands
Other types of wipes insights available
- Top wipes products in Zimbabwe overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of wipes brands in Zimbabwe by demographics
- Wipes brand shopper profile
- Average consumer rating per wipes product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual wipes products consumers in Zimbabwe are purchasing and consuming.
Online panel members from Zimbabwe scan wipes products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the wipes sector in Zimbabwe, get in touch on contact@sagaciresearch.com or click below.