Beer market in Uganda

Detailed insights on the beer market in Uganda

Explore in-depth insights into the beer market in Uganda, drawn from real consumer data. This market report analyzes key consumption trends, top beer brands, packaging preferences, and shopper behaviour within the beer category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the beer landscape in Uganda.

Here is the type of information included in this report:

  • A total of 65 beer products (SKUs) have been scanned by consumers in Uganda, providing a comprehensive view of the category
  • These products span 38 different beer brands
  • The most common pack size in the beer category is 0.5 l, with the Glass Bottle format being the most frequently used
  • In the past 12 months, 3,674 new unique product entries have been recorded in the beer category
  • Tusker is currently the most scanned beer brand in Uganda

Report on the beer category in Uganda

A comprehensive report is available upon request.

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Related beer categories

  • Alcoholic Beverages
    • Ready to Drink Beverages
    • Spirits
    • Wine & Champagne

Regions in Uganda covered in the report

  • Adjumani
  • Apac
  • Arua
  • Bugiri
  • Bundibugyo
  • Bushenyi
  • Busia
  • Gulu
  • Hoima
  • Iganga
  • Jinja
  • Kabale
  • Kabarole
  • Kaberamaido
  • Kalangala
  • Kampala
  • Kamuli
  • Kamwenge
  • Kanungu
  • Kapchorwa
  • Kasese
  • Katakwi
  • Kayunga
  • Kibale
  • Kiboga
  • Kisoro
  • Kitgum
  • Kotido
  • Kumi
  • Kyenjojo
  • Lake Albert
  • Lake Victoria
  • Lira
  • Luwero
  • Masaka
  • Masindi
  • Mayuge
  • Mbale
  • Mbarara
  • Moroto
  • Moyo
  • Mpigi
  • Mubende
  • Mukono
  • Nakapiripirit
  • Nakasongola
  • Nebbi
  • Ntungamo
  • Pader
  • Pallisa
  • Rakai
  • Rukungiri
  • Sembabule
  • Sironko
  • Soroti
  • Tororo
  • Wakiso
  • Yumbe

Other types of beer insights available

  • Top beer products in Uganda overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of beer brands in Uganda by demographics
  • Beer brand shopper profile
  • Average consumer rating per beer product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual beer products consumers in Uganda are purchasing and consuming.

Online panel members from Uganda scan beer products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the beer sector in Uganda, get in touch on contact@sagaciresearch.com or click below.