- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the housewares and home furnishings market in Nigeria
Explore in-depth insights into the housewares and home furnishings market in Nigeria, drawn from real consumer data. This market report analyzes key consumption trends, top housewares and home furnishings brands, packaging preferences, and shopper behaviour within the housewares and home furnishings category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the housewares and home furnishings landscape in Nigeria.
Here is the type of information included in this report:
- A total of 161 housewares and home furnishings products (SKUs) have been scanned by consumers in Nigeria, providing a comprehensive view of the category
- These products span 126 different housewares and home furnishings brands
- The most common pack size in the housewares and home furnishings category is 0.001 kg, with the Paper box format being the most frequently used
- In the past 12 months, 2,014 new unique product entries have been recorded in the housewares and home furnishings category
- Alba Baida is currently the most scanned housewares and home furnishings brand in Nigeria
Report on the housewares and home furnishings category in Nigeria
A comprehensive report is available upon request.
Related housewares and home furnishings categories
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- Paint
Regions in Nigeria covered in the report
- Abia
- Adamawa
- Akwa Ibom
- Anambra
- Bauchi
- Bayelsa
- Benue
- Borno
- Cross River
- Delta
- Ebonyi
- Edo
- Ekiti
- Enugu
- Federal Capital Territory
- Gombe
- Imo
- Jigawa
- Kaduna
- Kano
- Katsina
- Kebbi
- Kogi
- Kwara
- Lagos
- Nassarawa
- Niger
- Ogun
- Ondo
- Osun
- Oyo
- Plateau
- Rivers
- Sokoto
- Taraba
- Yobe
- Zamfara
Other types of housewares and home furnishings insights available
- Top housewares and home furnishings products in Nigeria overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of housewares and home furnishings brands in Nigeria by demographics
- Housewares and home furnishings brand shopper profile
- Average consumer rating per housewares and home furnishings product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual housewares and home furnishings products consumers in Nigeria are purchasing and consuming.
Online panel members from Nigeria scan housewares and home furnishings products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the housewares and home furnishings sector in Nigeria, get in touch on contact@sagaciresearch.com or click below.
