Gin market in Nigeria

Detailed insights on the gin market in Nigeria

Explore in-depth insights into the gin market in Nigeria, drawn from real consumer data. This market report analyzes key consumption trends, top gin brands, packaging preferences, and shopper behaviour within the gin category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the gin landscape in Nigeria.

Here is the type of information included in this report:

  • A total of 104 gin products (SKUs) have been scanned by consumers in Nigeria, providing a comprehensive view of the category
  • These products span 53 different gin brands
  • The most common pack size in the gin category is 0.03 l, with the Sachet format being the most frequently used
  • In the past 12 months, 8,536 new unique product entries have been recorded in the gin category
  • Chelsea is currently the most scanned gin brand in Nigeria

Report on the gin category in Nigeria

A comprehensive report is available upon request.

Report on the spirits market in Cameroon

Related gin categories

  • Spirits
    • Brandy and Cognac
    • Liqueurs
    • Rum
    • Tequila and Mezcal
    • Vodka
    • Whisky

Regions in Nigeria covered in the report

  • Abia
  • Adamawa
  • Akwa Ibom
  • Anambra
  • Bauchi
  • Bayelsa
  • Benue
  • Borno
  • Cross River
  • Delta
  • Ebonyi
  • Edo
  • Ekiti
  • Enugu
  • Federal Capital Territory
  • Gombe
  • Imo
  • Jigawa
  • Kaduna
  • Kano
  • Katsina
  • Kebbi
  • Kogi
  • Kwara
  • Lagos
  • Nassarawa
  • Niger
  • Ogun
  • Ondo
  • Osun
  • Oyo
  • Plateau
  • Rivers
  • Sokoto
  • Taraba
  • Yobe
  • Zamfara

Other types of gin insights available

  • Top gin products in Nigeria overview (brand, format, size in units, price, etc)
  • Share of products by demographics (gender, age, SEC, regions) evolution
  • Share of gin brands in Nigeria by demographics
  • Gin brand shopper profile
  • Average consumer rating per gin product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual gin products consumers in Nigeria are purchasing and consuming.

Online panel members from Nigeria scan gin products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the gin sector in Nigeria, get in touch on contact@sagaciresearch.com or click below.