Cheese market in Morocco

Detailed insights on the cheese market in Morocco

Explore in-depth insights into the cheese market in Morocco, drawn from real consumer data. This market report analyzes key consumption trends, top cheese brands, packaging preferences, and shopper behaviour within the cheese category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the cheese landscape in Morocco.

Here is the type of information included in this report:

• A total of 209 cheese products (SKUs) have been scanned by consumers in Morocco, providing a comprehensive view of the category
• These products span 58 different cheese brands
• The most common pack size in the cheese category is 1 kg, with the Paper box format being the most frequently used
• In the past 12 months, 4,509 new unique product entries have been recorded in the cheese category
• Milky Food is currently the most scanned cheese brand in Morocco

Report on the cheese category in Morocco

A comprehensive report is available upon request.

Related cheese categories

• Dairy
  • Butter
  • Condensed and Evaporated milk
  • Cream
  • Dairy Desserts
  • Ice Cream
  • Margarine
  • Milk
  • Powder Milk
  • Yoghurt and Sour Milk

Regions in Morocco covered in the report

• Boujdour
• Chaouia – Ouardigha
• Doukkala – Abda
• Es Semara
• Fès – Boulemane
• Gharb – Chrarda – Béni Hssen
• Grand Casablanca
• Guelmim – Es-Semara
• Laayoune
• Laâyoune – Boujdour – Sakia El Hamra
• Marrakech – Tensift – Al Haouz
• Meknès – Tafilalet
• Oriental
• Oued el Dahab
• Rabat – Salé – Zemmour – Zaer
• Souss – Massa – Draâ
• Tadla – Azilal
• Tanger – Tétouan
• Taza – Al Hoceima – Taounate

Other types of cheese insights available

• Top cheese products in Morocco overview (brand, format, size in units, price, etc)
• Share of products by demographics (gender, age, SEC, regions) evolution
• Share of cheese brands in Morocco by demographics
• Cheese brand shopper profile
• Average consumer rating per cheese product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual cheese products consumers in Morocco are purchasing and consuming.

Online panel members from Morocco scan cheese products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the cheese sector in Morocco, get in touch on contact@sagaciresearch.com or click below.

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