- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the ready to drink beverages market in Kenya
Explore in-depth insights into the ready to drink beverages market in Kenya, drawn from real consumer data. This market report analyzes key consumption trends, top ready to drink beverages brands, packaging preferences, and shopper behaviour within the ready to drink beverages category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the ready to drink beverages landscape in Kenya.
Here is the type of information included in this report:
- A total of 35 ready to drink beverages products (SKUs) have been scanned by consumers in Kenya, providing a comprehensive view of the category
- These products span 23 different ready to drink beverages brands
- The most common pack size in the ready to drink beverages category is 0.33 l, with the Can format being the most frequently used
- In the past 12 months, 1,331 new unique product entries have been recorded in the ready to drink beverages category
- Smirnoff Ice is currently the most scanned ready to drink beverages brand in Kenya
Report on the ready to drink beverages category in Kenya
A comprehensive report is available upon request.
Related ready to drink beverages categories
- Alcoholic Beverages
- Beer
- Spirits
- Wine & Champagne
Regions in Kenya covered in the report
- Baringo
- Bomet
- Bungoma
- Busia
- Elgeyo-Marakwet
- Embu
- Garissa
- Homa Bay
- Isiolo
- Kajiado
- Kakamega
- Kericho
- Kiambu
- Kilifi
- Kirinyaga
- Kisii
- Kisumu
- Kitui
- Kwale
- Laikipia
- Lamu
- Machakos
- Makueni
- Mandera
- Marsabit
- Meru
- Migori
- Mombasa
- Murang’a
- Nairobi
- Nakuru
- Nandi
- Narok
- Nyamira
- Nyandarua
- Nyeri
- Samburu
- Siaya
- Taita Taveta
- Tana River
- Tharaka-Nithi
- Trans Nzoia
- Turkana
- Uasin Gishu
- Vihiga
- Wajir
- West Pokot
Other types of ready to drink beverages insights available
- Top ready to drink beverages products in Kenya overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of ready to drink beverages brands in Kenya by demographics
- Ready to Drink Beverages brand shopper profile
- Average consumer rating per ready to drink beverages product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual ready to drink beverages products consumers in Kenya are purchasing and consuming.
Online panel members from Kenya scan ready to drink beverages products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the ready to drink beverages sector in Kenya, get in touch on contact@sagaciresearch.com or click below.
