Vodka market in Congo DRC

Detailed insights on the vodka market in Congo DRC

Explore in-depth insights into the vodka market in Congo DRC, drawn from real consumer data. This market report analyzes key consumption trends, top vodka brands, packaging preferences, and shopper behaviour within the vodka category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the vodka landscape in Congo DRC.

Here is the type of information included in this report:

• A total of 107 vodka products (SKUs) have been scanned by consumers in Congo DRC, providing a comprehensive view of the category
• These products span 54 different vodka brands
• The most common pack size in the vodka category is 0.3 l, with the Glass Bottle format being the most frequently used
• In the past 12 months, 3,130 new unique product entries have been recorded in the vodka category
• Absolut is currently the most scanned vodka brand in Congo DRC

Report on the vodka category in Congo DRC

A comprehensive report is available upon request.

Related vodka categories

• Spirits
  • Brandy and Cognac
  • Gin
  • Liqueurs
  • Rum
  • Tequila and Mezcal
  • Whisky

Regions in Congo DRC covered in the report

• Bas-Uélé
• Haut-Katanga
• Haut-Lomami
• Haut-Uélé
• Ituri
• Kasaï
• Kasaï-Central
• Kasaï-Oriental
• Kinshasa
• Kongo-Central
• Kwango
• Kwilu
• Lomami
• Lualaba
• Maniema
• Maï-Ndombe
• Mongala
• Nord-Kivu
• Nord-Ubangi
• Sankuru
• Sud-Kivu
• Sud-Ubangi
• Tanganyika
• Tshopo
• Tshuapa
• Équateur

Other types of vodka insights available

• Top vodka products in Congo DRC overview (brand, format, size in units, price, etc)
• Share of products by demographics (gender, age, SEC, regions) evolution
• Share of vodka brands in Congo DRC by demographics
• Vodka brand shopper profile
• Average consumer rating per vodka product / brand

Methodology

Our report draws on the SagaProduct database, which tracks the actual vodka products consumers in Congo DRC are purchasing and consuming.

Online panel members from Congo DRC scan vodka products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.

To obtain detailed insights on the vodka sector in Congo DRC, get in touch on contact@sagaciresearch.com or click below.

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