Online panel in Gabon

Our online panel in Gabon helps businesses understand consumers across the African continent.

Our representative online sample is mobile based to ensure deep reach and fast turnaround times. You will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.

Representative online panel in Gabon with a robust quality

With the Sagaci Research pan-african online panels you will have a robust quality control process that allows seamless and comparable multi-country studies.

How can you target specific respondents using our consumer panel in Gabon?

Target specific locations (regions, cities, districts…)
Target specific household characteristics (eg. number of kids, age of kids,…)
Target consumers of specific FMCG categories (food & non-food)
Target owners of appliances, electronics or vehicles
Target users of specific financial products (including insurance)
Target specific occupations (eg. farmers, IT professionals, shop owners, SMEs…)
Etc…

Benefits of our sample provider in Gabon

Reach

Access customers across the country through a simple click

Accurate

Trusted and engaged members providing high-quality answers

Representative

Nationally representative sample cutting across all socio-demographics: age, gender, income, urban / rural,…

Reactive

Gather massive amounts of data in a short-time frame

Targeted

Leverage profiling data to target specific groups

Fast

Quick-turn around times and accelerated fieldwork

Why should you trust our consumer panel in Gabon?  

Diversified members recruitment channels: Advertising campaigns, social-network influencers, referrals, offline ambassadors, direct sign-up,…
Detailed demographic characteristics available: All panelists profiled during initial sign-up
Strong engagement: Panelists are encouraged to visit the app on a daily basis, with daily surveys available for them
Controlled environment: Panel sign-up with the members’ Google / Android account (unique)
Quality-focused panel: Panelists are scored based on the overall quality of their answers. Priority is given to higher-score panelists during survey assignment

Panel Demographics in Gabon

Country population

2 million

Urban

96 %

Rural

4 %

Smartphone penetration

~ 60%

By Age groups

18 to 25 32%
26 to 35 41%
36 to 45 17%
46 to 55 4%
Above 55 1%

By Gender

Male 54%
Female 46%

By Socioeconomic Classification

A 38%
B 15%
C1 14%
C2 5%
D 16%
E 4%
N/A 8%

Get started with our online panel in Gabon

Reach out to our team now to request feasibility and costs

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Our insights from online panels in Gabon

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    The African food and beverage market is rapidly evolving, and understanding what African consumers truly eat and drink throughout the day is essential for F&B brands seeking to stay competitive. The Africa MealScope study is an immersive research initiative designed to uncover the full spectrum of food and beverage categories in African homes. From breakfast

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  • Tracking African bank performance with SagaBrand

    In Africa’s fast-evolving financial landscape, bank performance tracking is essential for understanding market trends, customer trust, and competitive positioning. With increasing competition, shifting consumer expectations, and the rise of digital banking and neobanks, financial institutions need reliable data to stay ahead. SagaBrand, Sagaci Research’s brand health tracker, provides real-time insights into bank performance across multiple

    21/02/2025
  • The top 8 essentials for ensuring data quality in online panels in Africa

    Why it matters  Ensuring data quality in online panels in Africa is crucial for businesses and organizations to make well-informed decisions in the continent. Diverse cultures, languages, and varying levels of digital access present unique challenges, making robust data quality practices even more critical. By implementing the following essentials with our pan-African online panel SagaPoll,

    27/01/2025