Our online panel in Benin is mobile-based to ensure deep reach and fast turnaround times. This means that in a few hours you will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.
Online panel in Benin with a robust quality
Our representative online sample in Benin can help businesses understand local consumption and purchasing habits. Upon initial sign-up, our members share with us their detailed demographic profile as well as consumption and household ownership information.
This gives us a very comprehensive picture of local consumers and allows us to target them based on specific criteria such as locations (regions, cities, …), FMCG categories consumed, appliances owned, occupations, etc. So if you are trying to target consumers in Cotonou, Porto Novo or Parakou, we can help. Would you like to get a clear picture on yogurt consumption in Benin? We have the answer!
An example of the capabilities of our consumer panel in Benin
We can see that the 26-35 age group is the biggest consumer of yogurts (55%) while the 45 to 56 years old consume less of this category compared to all other age groups (37%). Yogurt consumption is also more of an urban thing (47% of urban panelists consume it vs. 34% for rural). We also track purchase frequency and location and can tell you that yogurts in Benin are most often bought in supermarkets (27%) followed by kiosks (22%).
Do you need to track penetration and usage for your category? Check here for more information on how to do this!
Panel Demographics in Benin
Country population
12 million
Urban
85 %
Rural
15 %
Smartphone penetration
~ 30%
Reach out to our team now to request feasibility and costs
Our insights from online panels in Benin
-
SagaPoll Community Project 2023: Results
The results of the SagaPoll Community Project 2023 are in… Read below to find out the winning project, and how SagaPoll, in collaboration with Sagaci Research, will provide support this year. What better way to celebrate the month of love, than for more than 20,000 SagaPollers to share their love for 33 well-deserving community projects
31/03/2023 -
Stimorol tops Gum brands in South Africa on customer satisfaction
Wondering which are the best gum brands in South Africa in terms of customer satisfaction? SagaBrand, the Brand Health Tracker in South Africa, can provide the answer. Read on to discover gum consumer feedback collected in February 2023 from our online panel in South Africa. Ranking of the top Gum brands in South Africa We
30/03/2023 -
Charcoal vs. Gas for Cooking in Africa: A Map comparing Usage across the continent
Comparing the use of energy sources such as charcoal vs. gas for cooking in Africa is possible by leveraging SagaCube, the consumption habit tracker in Africa. We asked panel members from the Lower Middle class (Social Economic Class D) from almost 30 countries what their main source of energy for cooking is. Below, the results
22/03/2023 -
A comprehensive profile of the Make-up user in Ivory Coast
The Make-Up user in Ivory Coast is worth exploring in the context of a booming Beauty industry in the West African country. International players are competing with an increasing number of local brands and products. These are more and more made with natural ingredients and are gaining popularity in the Ivory Coast cosmetics market. SagaCube,
08/03/2023