Our online panel and data collection capabilities helps businesses understand consumers across Angola.
Our representative online sample is mobile based to ensure deep reach and fast turnaround times. You will be able to have thousands of respondents in a highly engaged online panel, and detailed answers to your questions – with results available in a few days.
Representative online panel in Angola
With the Sagaci Research online panels you will have a robust quality control process that allows seamless and comparable market research in Africa studies.
Target specific respondents with our consumer panel in Angola
- With our online panel tool we can target specific locations in Angola. Do you need respondents in Luanda? Huambo? Lobito? Don’t you worry, we got you covered.
- We can also target household characteristics, such as number and age of children, size of the house,etc.
- If you need other information, such as FMCG categories, specific financial products and occupations, our online panel capability is available to help you improve your business in Angola.
Benefits of our consumer panels in Angola
Reach respondents
Access customers across Angola in all zones (Urban and Rural) through a simple click.
Accurate
Trusted and engaged members in the Angolan cities providing high-quality answers thanks to our control algorithm that checks all the answers.
Representative data
Nationally representative data in Angola cutting covering all socio-demographics suce as age, gender, income and much more!
Reactive
Gather all the amount of data in Angola that you need, all that in a short-time frame.
Targeted groups
Leverage profiling data to target specific groups
Fast
Quick-turn around times and data thanks our 100% mobile app, and accelerated fieldwork in Angola
Some information about our online panel in Angola:
Our online sample in Africa has thousands of active members. The age groups most represented are between 18 to 25 years old and 26 to 35 years old, which is in line with the general population age spread in Angola. The majority of our members live in urban settings, which is where most consumers of FMCG products tend to be located.
Members of our consumer panel in Angola assess over 100 brands on a daily basis and across various categories. When asked recently about foodservice brands for example, the results showed that the brands they are most satisfied with are KFC (clear winner at 89%), followed by Pizza Hut (75%) and McDonald’s (72%). Is it what you expected in order to run your market research in Angola?
Want to have more insights about our African community? Check our blog here.
Panel Demographics in Angola
Country population
33 million
Urban
88 %
Rural
12 %
Smartphone penetration
~ 30%
Get started with our online panel in Angola
Reach out to our team now to request feasibility and costs
Our insights from a sample provider in Africa
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Black Friday in Africa: Awareness, intent, and what shoppers plan to buy
As the Black Friday phenomenon spreads across Africa, new data from Sagaci Research reveals how consumers perceive and engage with this fast-growing retail event originally from the United States. From awareness to purchase intent and product choices, the results show both the reach and the limits of Black Friday in African markets. How well do
03/11/2025 -
Africa’s middle class under pressure: how brands can thrive amid tighter wallets
Africa’s middle class is feeling the strain. According to a recent Sagaci Research online survey, 56% of our panel members report higher household spending over the past 12 months, and for more than a quarter (27%), the increase has been significant. How is this shaping the way people shop? And how are brands and retailers
29/10/2025 -
Focus Groups in Africa: Human insights beyond the data
We conduct focus groups across Africa to help businesses understand what consumers think, feel, and do. Our qualitative research team in Africa uncovers the motivations behind consumer choices and delivers actionable consumer insights for brands operating in diverse African markets. This is especially important today, when data is abundant yet meaning is scarce. AI can
20/10/2025 -
Top 10 FMCG Innovations in Kenya
FMCG innovations in Kenya: how brands are winning consumers Kenya’s FMCG market remains highly dynamic, with brands regularly introducing new formats, flavours, and packaging to stand out on shelves. Thanks to the Sagaci Research Shopper Panel in Kenya, we can track which new products and packs are entering the market. We can identify the innovations
10/10/2025