- 29/07/2025
- Posted by: Xavier Bes
- Category: Reports
Detailed insights on the baby food market in Morocco
Explore in-depth insights into the baby food market in Morocco, drawn from real consumer data. This market report analyzes key consumption trends, top baby food brands, packaging preferences, and shopper behaviour within the baby food category. Built from our proprietary data tools, it provides a detailed look at market dynamics, product performance, and evolving consumer choices across the baby food landscape in Morocco.
Here is the type of information included in this report:
- A total of 169 baby food products (SKUs) have been scanned by consumers in Morocco, providing a comprehensive view of the category
- These products span 88 different baby food brands
- The most common pack size in the baby food category is 0.25 kg, with the Paper box format being the most frequently used
- In the past 12 months, 2,187 new unique product entries have been recorded in the baby food category
- Cerelac is currently the most scanned baby food brand in Morocco
Report on the baby food category in Morocco
A comprehensive report is available upon request.

Related baby food categories
- Food & Drinks
- Beverages
- Canned and Preserved Foods
- Dairy
- Packaged Food
- Infant Cereals
- Milk Formula
- Pureed Baby Food
Regions in Morocco covered in the report
- Boujdour
- Chaouia – Ouardigha
- Doukkala – Abda
- Es Semara
- Fès – Boulemane
- Gharb – Chrarda – Béni Hssen
- Grand Casablanca
- Guelmim – Es-Semara
- Laayoune
- Laâyoune – Boujdour – Sakia El Hamra
- Marrakech – Tensift – Al Haouz
- Meknès – Tafilalet
- Oriental
- Oued el Dahab
- Rabat – Salé – Zemmour – Zaer
- Souss – Massa – Draâ
- Tadla – Azilal
- Tanger – Tétouan
- Taza – Al Hoceima – Taounate
Other types of baby food insights available
- Top baby food products in Morocco overview (brand, format, size in units, price, etc)
- Share of products by demographics (gender, age, SEC, regions) evolution
- Share of baby food brands in Morocco by demographics
- Baby Food brand shopper profile
- Average consumer rating per baby food product / brand
Methodology
Our report draws on the SagaProduct database, which tracks the actual baby food products consumers in Morocco are purchasing and consuming.
Online panel members from Morocco scan baby food products on a daily basis with our dedicated app to capture features such as SKU details (category, brand, format, size, unit), barcode, picture, etc.
To obtain detailed insights on the baby food sector in Morocco, get in touch on contact@sagaciresearch.com or click below.