Featured Publications


August 2014

Registered vehicles in Ghana (key statistics)

This publication presents key facts and data on the automotive market in Ghana, based on government registration statistics, and a primary survey conducted in August 2014 by Sagaci Research.


March 2014

The “Mass-Affluent” Nigerian Consumer

This report is the first of our Affluent Consumer series covering countries across the African continent. It provides a detailed description of mass affluent households in Nigeria (households with a monthly household income above USD 1,000). The report probes the lifestyle of … Continue reading